Consulting for sneaker & resell stores across Europe

Find the money hidden in your stock.

Real profit per pair, buying limits per model and a discount plan that protects your margin. From a trader with 50+ B2B deals with stores across Europe.

  • Results in minutes, your file stays with you
  • Own stock, consignment or marketplace
  • English & German
SOLE CONSULTINGEU · 2026
STYLE
Profit Check
CONTENTS
Stock · Prices · Buying
DELIVERY
Plan in 7 days
0 €CHECK
20MIN CALL
7DAY PLAN
SC-FREE-CHECK
Free · 2 minutes · nothing gets uploaded

Quick Profit Check

Export your products from Shopify (Products → Export → CSV) or paste a simple list. The check runs in your browser only, your file never leaves your device.

Recognises the Shopify columns Title, Option1 Value, Variant Price, Cost per item and Variant Inventory Qty, among others. Without a buying price (“Cost per item”) the check can’t calculate profit.

Your result shows up here Real profit per pair, pairs below break-even, tied-up cash and how much Black Friday discount you can afford.
Sound familiar?

Where stores leave money on the table

Buying

Bought too high

Bought too fast or too high, little left in your shop. A buying cap per model, based on your real shop price.

Pricing

One price for every size

Rare sizes go out too cheap, common sizes sit. Prices by size and demand instead of gut feeling.

Shop costs

Hidden costs per order

Payment fees, shipping, returns and ads eat your margin. Real profit per pair, not just price minus cost.

Customers

Paying for every sale again

Without repeat customers every order has to come from ads. Newsletter, WhatsApp and cross-selling for more revenue per customer.

Inventory

Cash stuck in bricks

Pairs sitting for months tie up money for the next drop. Use Black Friday on purpose instead of discounting everything.

Platforms

Shop or platform?

StockX, Alias, eBay and co. make sense for single pairs. Compare margin per channel and place leftover pairs right.

Who it’s for

For every store model

Own stock

You buy and carry the risk

Buying limits per model, prices per size and bricks out before they cost you money.

Consignment

You sell other people’s pairs

Minimum commission, clear rules for price drops and returns after 90 and 180 days, and which consignors to grow.

Multiple channels

Webshop, stores and platforms

Margin per channel after all fees, and where each pair earns the most.

Services

How we work together

Startnow

Free Profit Check

  • Quick Check on this page
  • 20-min call about your numbers
  • The 3 biggest levers for your store
0 €
Recommended7 days

Profit-Setup

  • Analysis of all pairs and channels
  • Buying limit per model
  • Prices per size and Black Friday plan
  • Rules for consignment stock
  • Sole Toolkit set up
  • 2 follow-up calls
590 € net

Founding price for the first 5 stores: €295

Ongoingfrom 3 months

Monthly Partner

  • Monthly stock report
  • Buying check within 24 h before bigger buys
  • Price updates and price comparison with stores across the EU
  • Monthly call, direct line via Discord or WhatsApp
249 € net / month
Add-onwhen needed

Dead-Stock Exit

  • I place your bricks with stores from my B2B network across Europe
  • Cash back for your next buy
  • Commission only on pairs sold, agreed upfront
Commission

Calls in English or German, remote via Discord, Zoom or Google Meet. Prices excl. VAT.

Free tool

What’s left from your pair?

Where do you sell?

Bought from a private seller: the margin scheme can apply, so you only pay VAT on your margin.

Profit per pair
€35.01
15.9 % of the sale price
Often calculated: price − cost€70.00
What you really keep€35.01

    Example values, change them freely. Please check your payment provider’s or platform’s current fees. Calculated for selling to private customers (B2C). Germany: 19 %, other EU countries: enter your rate. If you sell more than €10,000 a year to private customers in other EU countries, the buyer’s country rate applies (OSS). Return cost = rate × cost per return, spread across every sale. Simplified, without fixed costs like rent or shop subscription. Not tax advice.

    Included for clients

    The Sole Toolkit

    Every client gets access to my toolkit, built specifically for sneaker stores. Drop in your stock list and you instantly see where your money sits and where you can get more out of it.

    Sole Toolkit · Live demo
    Import · Stock · KPIs · Simulator · Black Friday, in 20 seconds
    Sole Toolkit / Stock tracker
    Stock tracker
    Real profit per pair after payment fees, shipping, returns, ads and VAT. Bricks are flagged automatically.

    Example data. The toolkit is included in the Profit Setup and in ongoing support.

    Process

    How a project works

    1. Free check

      Quick Check on this page or send your export, then a 20-min call: goals, channels, biggest problem.

    2. Offer & kickoff

      Fixed price, confidentiality in writing. You send the full export and your costs.

    3. Analysis

      Within 7 days: real profit per pair, bricks, buying limits, discount plan.

    4. Implementation

      Results call, report and toolkit. We adjust prices, buying and rules together.

    5. Every month

      Report, buying checks and Dead-Stock Exit whenever you need it.

    About me

    Noah Bernhardt

    I founded my own sneaker shop a few years ago. I know from experience where a shop loses margin and how a few euros per pair add up over a year. Today I pass that on to other stores so they get more out of every pair.

    Practice
    Founder of ManualSole, running my own sneaker shop for several years
    Trading
    50+ B2B deals with stores across Europe
    Focus
    Margin, pricing, buying and stock for sneaker stores
    Languages
    German, English, French
    FAQ

    Frequently asked questions

    Is this just software?

    No. I do the analysis and tell you exactly what to change. You get the toolkit on top, so you can check new pairs yourself.

    Does it work with Shopify?

    Yes. Products → Export → CSV is enough. For correct profits, “Cost per item” should be filled in. Excel or your own lists work too.

    We sell on consignment or run a marketplace.

    Then we look at commission, rules for old pairs and margin per channel. If it’s not a fit, I’ll tell you honestly in the first call.

    Who sees my buying prices?

    Only me. The Quick Check runs in your browser. During a project your data stays confidential, in writing if you like. I never share it with other stores.

    Which countries do you work in?

    All over the EU. Calls in English or German. The check uses your country’s VAT rate.

    What does it cost?

    The check is free. Profit Setup €590 (founding price €295 for the first 5 stores), Monthly Partner €249 per month, Dead-Stock Exit on commission. All excl. VAT.

    Is this tax advice?

    No. I calculate with your VAT method; please confirm the details with your accountant.

    Contact

    Let’s talk about your store

    Book a call or copy your message below and send it to me on Discord. The intro call is free.

    Or directly: Discord sneaker_n · email manualsole@gmail.com